Big Brother Naija

Our work on the popular television reality show, notably through wall-to-wall coverage, has elevated it beyond television to a lifestyle choice, as evidenced by its generation of over 7,000 mentions across media platforms in form of news, features, Op-eds and photos in the last edition we managed

Also, over 900,000 unique users posted over 2.5 million times on Twitter, using the #BigBrotherNaija hashtag, which resulted in 984,700,000 impressions, reaching approximately 57,300,000 users